SEO stands for Search Engine Optimization and in this digital age, it becomes very essential to use Search Engine Optimization (SEO) tools for every business so that they can avail more and more profit. It becomes more essential to use SEO tools if you operate an online business. SEO tools can help you a lot in getting great exposure and thereby it helps in getting more and more money. In fact, SEO has now become the backbone of any online business. That is the reason why you must be aware of the effective SEO tool that can help you to achieve your goal.
Some best SEO tools available in the market
It is mostly seen that the marketers often get confused about which SEO tools will serve them best as every tool available in the market claims to be the best. Hence in this article, we have come up with list of best SEO tools for Internet marketers so that it becomes easier for them to choose the best one for them.
The following are some efficient SEO tools that are highly popular in the market
- SEMrush SEO toolkit: This is another excellent tool with the help of which it becomes possible to find out the detailed keyword analysis report. With the help of this tool, you will be able to comparethe performance of your website against the competitors. It also measures the average session duration and number of bounce rate of your website. By bounce rates, we basically mean the number of person who has landed on a webpage of your website once but left within a few seconds and does not access any other webpages of your website. This tool has a feature called ‘Traffic Source Comparison’ features and with the help of it you can get an overview of digital marketing channels for many competitors at once.
- Majestic SEO tools:This SEO tool is highly popular in the market that mainly concentrates on the backlinks. With the help of this tool, the link between the two or more websites can be determined. This tool also helps in influencing the performance of SEO to a great extent. Apart from that it also comes up with some useful features such as bulk backlink checker, referring domains, Internet Protocol, subnets and site explorer. This tool also provides Google Analytics integration.
- SEO Spider:This is another most effective SEO tool with the help of which it also becomes possible to crawl the website for checking if any webpage is broken or not. With the help of this tool, it also becomes possible to check whether there is any page with missing title tags, duplicated meta tags, wrong tag length, and some other features. This tool is available in the market for both free and can use the paid versions.
- Moz Pro tools: This is another effective SEO tool that helps in increasing the traffic of the website, boost the ranking, and enhance the visibility of your website in the search engine results. With the help of this tool, it also becomes possible to determine which keyword or keyword combination they should select for targeting prospective customers. Apart from that this excellent tool also provides some excellent backlink analysis tools. This backlink analysis tool provides many matrixes and all these matrices contain anchor text in links.
- Google Webmaster Tools: This is an excellent SEO tool that allows you to view URLs in the same way as it is done in Google. This tool helps in determining and troubleshooting SEO. GWT helps in modifying the web page and also allows you to review the code. Thus with the help of GWT, you can make sure that your website is not hacked. GWT also provides a feature called ‘PageSpeed Insights’. With ‘PageSpeed Insights’ feature you will be able to check the speed of your website on both mobiles and desktop. GWT also has ‘structured data testing’ features and it permits the user to check if the data are entered correctly or not. GWT also performs validation routines and it checks if the content of the website is put in right format or not.